ROLE: Product owner, full cycle from concept to manufacturing and sales.
Project description:
The initial idea of this product was to create pop-up market suitable Rail.
Main requirements based on the user experience are:
•Size which fit standard pop-up market sell space: 5 sq. ft.
•Should be compact to fit it into the trunk of standard sedan car
•Durability and reliability to withstand loads of clothes
ROLE: Research & Development Lead
Conducted primary research on the existing rail market.
Developed initial sales strategy for the first batch.
Continuously researched additional markets based on the same creative concept.
ROLE: Senior CAD-Designer
Full-service CAD design and production management for the project.
Designed and executed a brand new Rail8 production technology and BOM.
Conducted visual, technical, and CAD R&D, resulting in at least 3 product design iterations.
Managed materials and accessories research and sourcing.